The Brand
Making custom, hand built, heavy-duty trucks attracts a passionate following. For Western Star drivers (and fans) a rig isn’t a ride, it’s a way of life. They want merch with meaning, something to hit ‘em right in the heart.
The Magic
- Official Merchandise range
- Retail Online Shop
- Mobile-optimised online ordering portal
- 24-hour product dispatch service
- Product warehousing service
